Taking advantage of the warm spring weather, customers will be able to enjoy experimental ice creams with flavours ranging from McDonalds Fries to Wasabi Peanut Butter and Champagne Maraschino Cherry to Peach Melba at the brewery on River Street in Digbeth on April 16th.

The artisanal ice cream – traditional ‘Mr Whippy’-style and hard slushes – will be served from a uniquely branded Big Kid™ van parked up outside the premises.

Big Kid™ Ice Cream is the brainchild of Harry Webb, former head chef of Dig Brew Co’s Dough pizzeria and brother of Dig Brew owner and art school graduate Oliver Webb.

With a government backed Start Up Loan, Harry invested in an ice cream van and hired a commercial kitchen to start his business. He will be in his vehicle serving customers during the brewery’s opening hours between midday and 11pm on Easter Saturday.

Oliver Webb said: “The Big Kid™ Ice Cream launch party is the latest in a series of fun events to celebrate our fifth anniversary. Big Kid™ is inspired by the likes of Ben & Jerry’s and mirrors Dig Brew with its quirky motifs and ambitions in relation to our big multinational competitors.

“Even though Harry is only 27, he is adopting a nostalgic theme to his range, based on reliving what we used to enjoy as youngsters but without any of the disappointments that can bring.”

The ice cream range includes flavours for all dietary needs, with prices ranging from £4.95 for a single scoop waffle cone to £9.95 for three scoops.

Dig Brew Co’s Dough pizzeria will also serve Detroit and traditional round-style pizzas, and a full range of fresh beers will be served in the tap room. A local DJ will also provide music throughout the day.