The Birmingham Press

Cadbury World prepares for re-opening

Safety measures announced at top Birmingham attraction.

Family-favourite tourist attraction, Cadbury World, has announced a raft of new measures to help guests enjoy their visit safely and maintain social distancing, as the team looks forward to welcoming the public back soon.

The Cadbury World team has been working hard behind the scenes to implement a number of changes, including reducing the number of visitors admitted each day and asking all guests to pre-book tickets. On arrival, everyone will also have their temperature checked before entering the attraction.

Visitors will still be able to enjoy the full self-guided tour of Cadbury World, which now includes social distancing circles laid out on the floor, helping everyone to stay a safe distance apart. Hand sanitising stations have also been installed in each zone.

Guests will be able to take a magical journey through Beanville on the Cadabra ride and see the talented chocolatiers in action, before drawing their name in chocolate in the Have A Go zone. The famous Cadbury characters, such as Freddo and the Caramel Bunny will also return, offering meet and greets for guests.

Cadbury World also plans to extend its opening hours on weekends and during the school holidays to help spread visitors out throughout each day.

Gerrard Baldwin, general manager at Cadbury World, comments: “The health and safety of our guests and employees is our number one priority and the whole team has been working incredibly hard over the past three months to introduce our new safety measures, from enhanced cleaning to social distancing guidance.

“We’re delighted to hear the government’s latest announcement which now provides the certainty for us to plan for our opening date. We look forward to being able to announce that very soon and start welcoming visitors back safely to our chocolatey world.”

For more information about Cadbury World, visit www.cadburyworld.co.uk.

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