Learn about the history of one of Birmingham’s most famous names.
Visitors are invited to discover the vision behind the iconic Cadbury brand as Heritage Weekend returns from Saturday 4th July–Sunday 5th July.
Delightful guided walks are on offer throughout the weekend*, showcasing significant places of interest within the scenic Bournville village. The tour brings to life George and Richard Cadbury’s story and revolutionary vision to build both a new factory and community, as well as improving the quality of life for the ordinary people of Birmingham.
Back at Cadbury World, extend your fascinating journey by stepping into 1824 to explore the incredible full-scale replica of Bull Street where John Cadbury opened his first ever shop. With live actors to help bring the zone to life, it’s the perfect chance to get an insight into where the magic began.
Head back to the present by visiting the unmissable 4D Chocolate Adventure zone where you can experience the feeling of diving into a pot of melted Cadbury Dairy Milk chocolate, riding the Crunchie Rollercoaster and taking to the skies in a Cadbury Creme Egg airship piloted by the Caramel Bunny, all without leaving your motion seat.
Elsewhere in the attraction, visitors can watch the famous drumming gorilla in action as they take a walk down Advertising Avenue and see how many other great Cadbury advertising campaigns they can remember from over the years. Then prepare to be amazed in the popular Chocolate Making zone where visitors can watch the chocolatiers work their magic as they demonstrate traditional chocolate-making skills and choose a treat – from marshmallows to popping candy – to add to a delicious pot of warm liquid Cadbury Dairy Milk chocolate.
With fourteen chocolatey zones to enjoy plus lots more on offer, including the World’s Biggest Cadbury Shop and the onsite Cadbury Café, Heritage Weekend is the perfect time to celebrate the 25th anniversary and enjoy a day choc-full of value for money.
Diane Mitchell, marketing manager at Cadbury World, said: “Heritage Weekend is a fantastic celebration of John Cadbury’s legacy and is very popular with visitors so we’re excited it’s back this month.”
Heritage Weekend returns to Cadbury World on 5th–6th September, following the attraction’s summer holiday family fun.
To find out more about Cadbury World, or to book your tickets in advance, visit www.cadburyworld.co.uk.