All things cake coming to the NEC

Have you joined the nation and embraced the ever-growing trend for cake decorating?  If so, make sure you visit Cake International – The Sugarcraft, Cake Decorating & Baking Show at NEC, Birmingham from the 9-11 November where you will find everything you need for this irresistible craft.

Cakes and sugarcraftSpend three days in cake heaven with all the latest ideas, supplies, competitions, demonstrations and workshops from the industry experts. Over 100 exhibitors from across the globe will be offering the very latest cake decorating and sugarcraft supplies.  Whether you are after cutters, moulds, stencils or sugarpaste, this is a must-visit show for cake enthusiasts.

Become the next rising star in cake decorating and demonstrate your flair for frosting in one of the many Competition Classes.  Categories include Decorated Celebration Cake, Two-tiered Wedding Cakes, Shoes and Handbags, Cupcakes and Junior Competition classes – there is something for everyone to try! For more information about the competitions please visit www.ichf.co.uk/cake/.  Please note the deadline for competition entries is 26th October 2012.

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Enjoy the three Demonstration Theatres where you will find some of the greatest sugarcraft and cake decorating talents from home and abroad showcasing their enviable skills.  These delicious demonstrations will include this year’s International Guest Mercedes Strachwsky who will be joining us all the way from Florida, USA!  Self taught Mercedes has won many awards and even has one of her designs featured as a permanent exhibition at the Orlando Science Center.  She will be showcasing her exquisite ‘under the sea’ sugarcraft creations and sharing her top tips and advice.

Guest chef, Paul Da Costa Greaves, will be whipping up a frenzy in The Bakery Theatre where he will be demonstrating an irresistible range of quick and easy baking recipes for everyone to try – just in time for the Christmas season.  If you have always wanted to take up sugarcraft but never known where to start then pop along to A Taste of Sugar Mini-Workshops.  Designed especially to help sugarcrafting newcomers and juniors learn fantastic cake crafting techniques, this is a unique hands-on experience.

Chocoholics will be flocking to the sinfully tempting Chocolate Experience where Mark Bateson will be offering top tips and creative ideas in the art of chocolate.  What’s more, expert Tracey Mann will be showcasing her phenomenal Chocolate Box Christmas House, complete with a smoking chimney!

Head to the Cake Decorator’s Kitchen where the Knightsbridge PME team will be offering inspiring demonstrations with all the latest ideas and delicious creations. The exciting live PME Cake Decorating Competitions will be returning to the show with the Cupcake Challenge on Friday; PME Student of the Year on Saturday and PME Cake Decorator of the Year on Sunday.  Competitors will go head-to-head in a bid to produce the most creative and artistically decorated cake and cupcakes, while competing for the £1000 grand prize!

With all this and much more, make a date in your diary to visit Cake International – The Sugarcraft, Cake Decorating & Baking Show, coming to the NEC, Birmingham 9-11 November 2012. Visit www.ichf.co.uk/cake for more information.